The “proposal of a new advertisement” which expands the possibility of the newspaper advertisement is announced, and it aims at the excavation of a young creator in the 62nd (FY2013) Asahi Advertising Award the award winning work of the general public offering has been released recently. The total number of applicants for the general public offering was 1,111, and 18 works were selected.
Tombow Pencil Participate in this advertising award and submit issues every year. In fy2013, “TOMBOW stationery brand advertising” was.
I chose the Tombow Pencil as a challenge, and the following three films were selected for FY 2013.
Works by Mr. Ehata Lee and Yuya Mori
【 Selected 】 Yohei Takeouchi’s work
[Small Advertising award] works by Mayu Sato and Shun.
We are very pleased that many creators have worked on the problem of Tombow Pencil , and have fulfilled many of the three works (second only to Asahi Kasei). Each prize winner will receive a certificate and a 100,000 yen prize from the organizer.
The Asahi Advertising Award for the highest award was the issue of Idemitsu Kosan, the quasi-Asahi Advertising Award, the issue of Shiseido, Asahi Kasei’s challenge, and other challenges.

The 62nd (FY2013) Asahi Advertising Award, general public offering [selected]
Works by Mr. Ehata Lee and Yuya Mori

The 62nd (FY2013) Asahi Advertising Award (selected): 10 newspapers

Yohei Takeouchi’s work

The 62nd (FY2013) Asahi Advertising Award, general public offering [small advertising award]

Works by Mayu Sato and Shun.